Index_2250x1250_youmeher.gif

You Me Her

YOU ME HER

Social campaign for season four of the series, “You Me Her.”


CLIENT: AT&T ROLE: Art Direction, Design

CREATIVE DIRECTOR: Nicole Gunther ASSOCIATE CREATIVE DIRECTOR: Brant Louck PHOTOGRAPHY: Scott McDermott

CATEGORY: Social


 
 
 
 
 
 
 
 
 
 

 
Frame explorations and thumbnail sketches

ATT_SKETCH_2250x1250_YMH1.jpg
ATT_SKETCH_2250x1250_YMH2.jpg
ATT_SKETCH_2250x1250_YMH3.jpg
 

NOTES

“You Me Her” is a comedy-drama series about a suburban couple who decide to explore a polyamorous relationship in an effort to invigorate their waning marriage.

As promotion for season four commenced, key art, new cast or unit photography, and series video elements were unavailable. However, the schedule forced moving forward. Having to use shoot material from a previous season, I sought to repurpose these materials in a new manner.

The designs were clean and minimal. Standing out in a busy social feed—using a typography-first approach.